2011 saw growth in the travel and tourism industry in Beijing, due to China's strong economic growth and opportunities for inbound visitors. Beijing's outbound tourism registered rapid growth thanks to the increasing wealth of local residents. The city plans to enhance its tourism offer and transform itself into a media and cultural centre and a luxury tourism destination for business travellers.
http://www.fastmr.com/prod/321016_city_travel_briefing_beijing.aspx
